Have you ever offered a discount JUST to get a client?
I’m not talking about a Pay-In-Full savings…
I’m talking about you made an offer of X and the client wouldn’t move forward unless you offered it for Y.
Y was less than X and deep down you didn’t want to do it, but you did just to get the client.
Have ya done that?
If so, this is THE BIGGEST MISTAKE I see agency owners making today.
Listen today where I break down why and what you should do instead.