As an agency owner productizing our services was THE best thing we did for our business.
As an agency owner productizing our services was THE best thing we did for our business.
It opened so many more doors, allowed us to master our craft and expand our offerings even more in a way that allowed us to have a bigger impact.
You'll often find me screaming from the mountain tops that agency owners should productize and add training programs etc BUT, there are some common mistakes that I see people make when productizing that actually prevents them from the results they hoped for when doing it in the first place.
In today's video, I'll break down the 4 biggest mistakes I see people making when productizing their services.